Hashtags Functions in the Protests Across Brazil

Recuero, R., Zago, G., Bastos, M. T. & Araujo, R. (2015). Hashtags Functions in the Protests Across Brazil. SAGE Open, 5(2), doi: 10.1177/2158244015586000

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Abstract

In this article, we discuss the communicative functions of hashtags during a period of major social protests in Brazil. Drawing from a theoretical background of the use of Twitter and hashtags in protests and the functions of language, we extracted a sample of 46,090 hashtags from 2,321,249 tweets related to Brazilian protests in June 2013. We analyzed the hashtags through content analysis, focusing on functions, and co-occurrences. We also qualitatively analyzed a group of 500 most retweeted tweets to understand the users’ tagging behavior. Our results show how users appropriate tags to accomplish different effects on the narrative of the protests.

Item Type: Article
Uncontrolled Keywords: hashtags, functions, Twitter, protests, content analysis
Subjects: H Social Sciences > HE Transportation and Communications
Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Divisions: School of Social Sciences > Department of Sociology
URI: http://openaccess.city.ac.uk/id/eprint/16379

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