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Uncovering the linguistic foundations of consumer stories

van Laer, T. (2015). Uncovering the linguistic foundations of consumer stories. Paper presented at the Research Seminar, 17 Nov 2015, University of Melbourne, Australia.

Abstract

Research seminar at University of Melbourne

Publication Type: Conference or Workshop Item (Lecture)
Departments: Cass Business School > Management
URI: http://openaccess.city.ac.uk/id/eprint/18867
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