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Designing the tools of the trade: How corporate social responsibility consultants and their tool-based practices created market shifts

Gond, J-P. ORCID: 0000-0002-9331-6957 & Brès, L. (2020). Designing the tools of the trade: How corporate social responsibility consultants and their tool-based practices created market shifts. Organization Studies, 41(5), pp. 703-726. doi: 10.1177/0170840619867360

Abstract

Combining insights from the sociology of markets and studies of consultants, this article examines the tool-based practices by which market actors enable the agencing of the supply and demand of the market in ways that shape market’s trajectory. Building on 30 interviews and a rich set of secondary data, we provide an analysis of the development of a market for consultancy products and services for Corporate Social Responsibility (CSR) in the province of Quebec (Canada). We analytically induced six tool-based practices by which consultants contributed to the agencing of the market, and our results show how these practices collectively created market shifts. Our analysis offers new insights into the processes by which consultants’ tool-based practices produce market shifts, embed environmental and social concerns within market mechanisms, and ‘vascularize’ markets.

Publication Type: Article
Publisher Keywords: Agencing, consultants, corporate social responsibility, economic sociology, sociological micro-CSR, tools, practice
Subjects: H Social Sciences > HD Industries. Land use. Labor
Departments: Bayes Business School > Management
SWORD Depositor:
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