Making Change: Diffusion of Technological, Relational, and Cultural Innovation in the Newsroom
Ekdale, B., Singer, J., Tully, M. & Harmsen, S. (2015). Making Change: Diffusion of Technological, Relational, and Cultural Innovation in the Newsroom. Journalism & Mass Communication Quarterly, 92(4), pp. 938-958. doi: 10.1177/1077699015596337
Abstract
Diffusion of innovations theory typically has been applied to the spread of a particular technology or practice rather than the interplay of a cluster of innovations. This case study of a news company undergoing significant change seeks to offer a deeper understanding of multifaceted industry upheaval by considering the diffusion of three interdependent yet distinct changes. Findings suggest technological change faces the fewest hurdles, as journalists recognize the need to adapt their practices to newer capabilities. Changes to audience relationships face greater resistance, while responses to changes to the professional culture of journalism remain the most tepid.
| Publication Type: | Article |
|---|---|
| Additional Information: | Copyright Sage 2015 |
| Publisher Keywords: | Diffusion of Innovations, newsroom study, professional culture |
| Subjects: | P Language and Literature > PN Literature (General) T Technology > T Technology (General) |
| Departments: | School of Communication & Creativity > Journalism |
| SWORD Depositor: |
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