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Interdevice media: choreographing content to maximize viewer engagement

Neate, T., Jones, M. & Evans, M. (2016). Interdevice media: choreographing content to maximize viewer engagement. Computer, 49(12), pp. 42-49. doi: 10.1109/mc.2016.375

Abstract

We live in a many-device, media-rich, connected world. But despite the great diversity of screens we regularly engage with, one still plays a prominent part in our homes – the television. While, previously, we might have browsed a paper magazine while half-watching a TV programme, today we are more likely to be interacting with handheld devices. In the pre-digital era, choreographing and combining TV content with the viewers’ other media was virtually impossible. Now, broadcasters and independent application designers are doing so, and are seeking ways to ensure that experiences that span devices are engaging, effective, and congruent. This article addresses the critical issue of supporting users in managing their attention across devices; uncovering the key attributes of experiences in which two or more devices are complementary.

Publication Type: Article
Additional Information: © 2016 IEEE. Personal use of this material is permitted. Permission from IEEE must be obtained for all other uses, in any current or future media, including reprinting/republishing this material for advertising or promotional purposes, creating new collective works, for resale or redistribution to servers or lists, or reuse of any copyrighted component of this work in other works.
Departments: School of Science & Technology > Computer Science
SWORD Depositor:
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