City Research Online

Media pluralism and the overlapping instruments needed to achieve it

Collins, D. A. & Cave, M. (2013). Media pluralism and the overlapping instruments needed to achieve it. Telecommunications Policy, 37(4-5), pp. 311-320. doi: 10.1016/j.telpol.2012.09.002


The authors review recent scholarly and policy initiatives in respect of media pluralism and argue that contradictions between policy objectives, in analytical approaches and deficiencies in some established methodologies mean that robust conclusions have been hard to secure. They argue that concerns about diminishing pluralism are likely to grow in consequence of changes in a dominant “legacy media” funding model as advertising revenues move online. Examining UK data, they argue that a contemporary focus of concern, growing concentration in privately owned media, is overshadowed by the striking dominance of the publicly owned BBC and suggest established analytical methodologies used to analyse market power may offer a valuable analogy in the definition and measurement of pluralism issues. They consider possible alternatives to regulation as means of enhancing pluralism and propose the use of subsidised entry.

Publication Type: Article
Subjects: H Social Sciences > HM Sociology
Departments: The City Law School > Academic Programmes
The City Law School > International Law and Affairs Group
Download (534kB) | Preview



Downloads per month over past year

View more statistics

Actions (login required)

Admin Login Admin Login