Items where Author is "Agguire, E."
Up a level
Group by: Type | No Grouping
Number of items: 1.
Article
Motyka, S., Grewal, D., Agguire, E. , Mahr, D., de Ruyter, K. & Wetzels, M. (2018). The emotional review–reward effect: how do reviews increase impulsivity?. Journal of the Academy of Marketing Science, 46(6), pp. 1032-1051. doi: 10.1007/s11747-018-0585-6