Items where Author is "Balabanis, J."
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Balabanis, G. 
ORCID: 0000-0001-7113-3001, Stathopoulou, A. & Balabanis, J. (2025).
Cultural Influences on Privacy Calculus in Loyalty Programs: an Analysis of Individual and National-Level Cultural Values.
Journal of International Marketing, 33(1),
pp. 17-36.
doi: 10.1177/1069031x241262728