Items where Author is "Cutolo, D."
Article
Cutolo, D. & Ferriani, S. 
ORCID: 0000-0001-9669-3486 (2024).
Now It Makes More Sense: How Narratives Can Help Atypical Actors Increase Market Appeal.
Journal of Management, 50(5),
pp. 1599-1642.
doi: 10.1177/01492063231151637
Cutolo, D. & Ferriani, S. ORCID: 0000-0001-9669-3486 (2024).
Atypicality: Toward An Integrative Framework In Organizational And Market Settings.
Academy of Management Annals, 18(1),
pp. 157-209.
doi: 10.5465/annals.2022.0005
Cutolo, D. & Ferriani, S. ORCID: 0000-0001-9669-3486 (2023).
To Sell an Unconventional Product, Tell a Compelling Story.
Harvard Business Review(October),
Cutolo, D., Ferriani, S. ORCID: 0000-0001-9669-3486 & Cattani, G. (2020).
Tell Me Your Story and I Will Tell Your Sales: A Topic Model Analysis of Narrative Style and Firm Performance on Etsy.
Advances in Strategic Management, 42,
pp. 119-138.
doi: 10.1108/S0742-332220200000042005