Items where Author is "Diamantopoulos, A."
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Article
Balabanis, G. & Diamantopoulos, A. (2016). Consumer Xenocentrism as Determinant of Foreign Product Preference: A System Justification Perspective. Journal of International Marketing, 24(3), pp. 58-77. doi: 10.1509/jim.15.0138
Balabanis, G. & Diamantopoulos, A. (2008). Brand origin identification by consumers: A classification perspective. Journal of international marketing, 16(1), pp. 39-71. doi: 10.1509/jimk.16.1.39