Items where Author is "Falk, T."
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Schepers, J., Falk, T., de Ruyter, K. , de Jong, A. & Hammerschmidt, M. (2012). Principles and principals: Do customer stewardship and agency control compete or complement when shaping frontline employee behavior?. Journal of Marketing, 76(6), pp. 1-20. doi: 10.1509/jm.11.0112