Items where Author is "Parasuraman, A."
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Article
Rafaelli, A., Altman, D., Gremler, D. D. , Grewal, D., Iyer, B., Parasuraman, A. & de Ruyter, K. (2017). Invited Commentaries on the Future of Frontline Research. Journal of Service Research, 20(1), pp. 91-99. doi: 10.1177/1094670516679275