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Items where Author is "Qiao, J."

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Article

Balabanis, G., Stathopoulou, A. and Qiao, J. (2019). Favoritism Toward Foreign and Domestic Brands: A Comparison of Different Theoretical Explanations. Journal of International Marketing, 27(2), pp. 38-55. doi: 10.1177/1069031X19837945

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