City Research Online - Items where Author is "Raimondo, M. A."

Items where Author is "Raimondo, M. A."

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Article

Miceli, N., Scopelliti, I. ORCID: 0000-0001-6712-5332 & Raimondo, M. A. (2020). Insight versus Effort. Communicating the Creative Process Leading to New Products. International Journal of Research in Marketing, 37(3), pp. 602-620. doi: 10.1016/j.ijresmar.2020.01.001

Marozzo, V., Miceli, G., Raimondo, M. A. & Scopelliti, I. ORCID: 0000-0001-6712-5332 (2019). Effects of Au Naturel Packaging Colors on Willingness to Pay for Healthy Food. Psychology and Marketing, 37(7), pp. 913-927. doi: 10.1002/mar.21294

Miceli, G., Scopelliti, I. & Raimondo, M. A. (2018). Preferences for Insight and Effort Differ across Domains and Audiences. Advances in Consumer Research, 46, pp. 700-701.

Miceli, G., Scopelliti, I., Raimondo, M. A. & Donato, C. (2014). Breaking Through Complexity. Visual and Conceptual Dimensions in Logo Evaluation. Psychology & Marketing, 31(10), pp. 886-899. doi: 10.1002/mar.20741

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