City Research Online

Items where Author is "Siamagka, N.T."

Up a level
Export as [feed] RSS 2.0 [feed] RSS
Group by: Type | No Grouping
Jump to: Article
Number of items: 2.

Article

Balabanis, G. and Siamagka, N.T. (2017). The Behavioural Effects of Consumer Ethnocentrism: The moderating role of product category, brand and country of origin. International Marketing Review, 34(2), pp. 166-182. doi: 10.1108/IMR-03-2015-0057

Siamagka, N.T. and Balabanis, G. (2015). Revisiting Consumer Ethnocentrism: Review, Reconceptualization, and Empirical Testing. Journal of International Marketing, 23(3), pp. 66-86. doi: 10.1509/jim.14.0085

This list was generated on Mon Oct 26 05:16:39 2020 UTC.