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The Throwaway Society: a Look in the Back Mirror

Hellmann, K-U & Luedicke, M. K. (2018). The Throwaway Society: a Look in the Back Mirror. Journal of Consumer Policy, 41(1), pp. 83-87. doi: 10.1007/s10603-018-9371-6


Whilst public criticisms of an increasingly wasteful consumer society emerged already in late nineteenth Century, the specific concept of a “Throwaway Society” was first used in the early 1960s. This short communication sketches the passionate debate around planned obsolescence and oversaturated consumers and offers a short historical glimpse at a persistent, existential problem that still awaits effective solutions.

Publication Type: Article
Additional Information: This is a post-peer-review, pre-copyedit version of an article published in Journal of Consumer Policy. The final authenticated version is available online at:
Publisher Keywords: Affluence, Planned obsolescence, Throwaway culture, Throwaway society, Waste Consumer culture
Departments: Bayes Business School > Management
SWORD Depositor:
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