Abstract

Populismand personalisation –the firstdriven by a sense of alienation from dominant political forces, and the second by increasingly sophisticated tools for tailoring information production and consumption–have createdunprecedented truth-telling challenges for journalists. One response has been a global surge in “fact-checking” enterprises, some backed by established news outlets and others entrepreneurial in nature.This studyof journalistic fact-checkers investigates audience development and engagement in a time of fragmentation and filter bubbles; value propositions in a fiercely competitive environment; and the resources needed to keep the lightsshining –both the metaphorical spotlight on those in powerand, literally, the light on the office ceiling.

Publication Type:	Article
Additional Information:	This is an Accepted Manuscript of an article published by Taylor & Francis in Journalism Practice on 19 August 2019, available online: http://www.tandfonline.com/10.1080/17512786.2019.1646613.
Publisher Keywords:	Business models, entrepreneurs, fact-checkers, independence, news audiences, transparency
Subjects:	P Language and Literature
Departments:	School of Communication & Creativity > Journalism

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