City Research Online

Abstract

The pushback on women’s health rights, particularly when it comes to more vulnerable groups like indigenous women, has necessitated new approaches for targeted communication strategies by health NGOs on sexuality and reproductive health rights (SRHR). To assess indigenous women’s understanding of health communications on SRHR, the researchers conducted focus groups with the comadronas of Saving Mothers in Guatemala to explore their reception to these messages. Results of the study underscored the difficulties of access of these groups to quality information on reproductive health matters, placing limits on their capacity to navigate a complex (and manipulated) media landscape on SRHR. Based on the findings of this study, the researchers highlight the necessity to foster partnerships between NGOs, indigenous women’s groups, researchers and government to enhance health literacy skills, engaging with communities so as to co-create communications material that attends specifically to their needs.

Publication Type:	Article
Additional Information:	This article will be published in its final form in Health Care for Women International by Taylor and Francis Group.
Publisher Keywords:	community engagement, feminist methods, reproductive health, health literacy, and misinformation
Subjects:	R Medicine > RA Public aspects of medicine > RA0421 Public health. Hygiene. Preventive Medicine
Departments:	School of Communication & Creativity School of Communication & Creativity > Department of Media, Culture & Creative Industries
SWORD Depositor:	Symplectic Administrator

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