Items where Author is "Kalwani, M."
Up a level
Group by: Type | No Grouping
Number of items: 1.
Zhang, W., Chintagunta, P. & Kalwani, M. (2021). Social-Media, Influencers, and Adoption of an Eco-Friendly Product: Field Experiment Evidence from Rural China. Journal of Marketing, 85(3), pp. 10-27. doi: 10.1177/0022242920985784