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Items where Author is "Mimoun, L"

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Sobande, F., Mimoun, L ORCID: 0000-0002-5173-312X & Trujillo Torres, L. (2020). Soldiers and Superheroes Needed! Masculine Archetypes and Constrained Commodification in the Sperm Donation Market. Marketing Theory, 20(1), pp. 65-84. doi: 10.1177/1470593119847250

Mimoun, L ORCID: 0000-0002-5173-312X & Bardhi, F. (2017). Liminality in Consumer Research. ACR North American Advances, 45, p. 1049.

Mimoun, L ORCID: 0000-0002-5173-312X, Torres, L. T. & Sobande, F. (2017). When High Failure, Risky Technology Leads to Market Expansion: The Case of the Fertility Services Market. ACR North American Advances, 45, pp. 773-774.

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