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Mimoun, L. ORCID: 0000-0002-5173-312X & Gruen, A. (2021).
Customer Work Practices and the Productive Third Place.
Journal of Service Research, 24(4),
pp. 563-581.
doi: 10.1177/10946705211014278
Sibai, O., Mimoun, L. ORCID: 0000-0002-5173-312X & Boukis, A. (2021).
Authenticating brand activism: Negotiating the boundaries of free speech to make a change.
Psychology and Marketing, 38(10),
pp. 1651-1669.
doi: 10.1002/mar.21477
Mimoun, L. ORCID: 0000-0002-5173-312X, Trujillo-Torres, L. & Sobande, F. (2021).
Social Emotions and the Legitimation of the Fertility Technology Market.
Journal of Consumer Research,
doi: 10.1093/jcr/ucab043
Sobande, F., Mimoun, L ORCID: 0000-0002-5173-312X & Trujillo Torres, L. (2020).
Soldiers and Superheroes Needed! Masculine Archetypes and Constrained Commodification in the Sperm Donation Market.
Marketing Theory, 20(1),
pp. 65-84.
doi: 10.1177/1470593119847250
Mimoun, L ORCID: 0000-0002-5173-312X & Bardhi, F. (2017).
Liminality in Consumer Research.
ACR North American Advances, 45,
p. 1049.
Mimoun, L ORCID: 0000-0002-5173-312X, Torres, L. T. & Sobande, F. (2017).
When High Failure, Risky Technology Leads to Market Expansion: The Case of the Fertility Services Market.
ACR North American Advances, 45,
pp. 773-774.