Items where Author is "Mukhopadhyay, A."
Article
Briers, B., Huh, Y. E., Chan, E. & Mukhopadhyay, A. 
ORCID: 0000-0002-8737-0383 (2023).
Intergenerational Effects of Lay Beliefs: How Parents’ Unhealthy = Tasty Intuition Influences Their Children’s Food Consumption and Body Mass Index.
Journal of Consumer Research, 50(6),
pp. 1074-1096.
doi: 10.1093/jcr/ucad048
Oh, G-E., Huh, Y. E. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2023).
Inducing consumers to use calorie information: a multinational investigation.
Psychology & Health, 38(4),
pp. 459-477.
doi: 10.1080/08870446.2021.1972111
Liu, J. J. ORCID: 0000-0002-6224-0216, Dalton, A. N. & Mukhopadhyay, A. (2023).
Favorite Possessions Protect Subjective Wellbeing under Income Inequality.
Journal of Marketing Research,
doi: 10.1177/00222437221141053
Liu, J. J. ORCID: 0000-0002-6224-0216, Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 & Yeung, C. W-M. (2022).
Psychological and behavioral responses to the declaration of COVID-19 as a pandemic: A comparative study of Hong Kong, Singapore, and the U.S..
PLoS One, 17(10),
article number e0275854.
doi: 10.1371/journal.pone.0275854
Oh, G-E, van der Lans, R. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2022).
Choice Architecture Effects on Indulgent Consumption: Evidence from Combinations of Nudges at an Ice-Cream Store.
Journal of the Association for Consumer Research, 7(4),
pp. 450-460.
doi: 10.1086/720454
Oh, Ga-Eun, Huh, Y. E. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2021).
Informed indulgence: the effects of nutrition information provision and dietary restraint on consecutive food consumption decisions.
Psychology & Health, 36(11),
pp. 1314-1335.
doi: 10.1080/08870446.2020.1841764
Hamilton, R., Ferraro, R., Haws, K. L. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2021).
Traveling with Companions: The Social Customer Journey.
Journal of Marketing, 85(1),
pp. 68-92.
doi: 10.1177/0022242920908227
Mukhopadhyay, A. ORCID: 0000-0002-8737-0383, Raghubir, P. & Wheeler, S. C. (2020).
An Appreciation of Journal Service.
Journal of Consumer Psychology, 30(4),
pp. 575-578.
doi: 10.1002/jcpy.1185
Briers, B., Huh, Y. E., Chan, E. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2020).
The unhealthy = tasty belief is associated with BMI through reduced consumption of vegetables: A cross-national and mediational analysis.
Appetite, 150,
article number 104639.
doi: 10.1016/j.appet.2020.104639
Wang, T., Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 & Patrick, V. M. (2017).
Getting Consumers to Recycle NOW! When and Why Cuteness Appeals Influence Prosocial and Sustainable Behavior.
Journal of Public Policy & Marketing, 36(2),
pp. 269-283.
doi: 10.1509/jppm.16.089
Cheng, Y., Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 & Schrift, R. Y. (2017).
Do Costly Options Lead to Better Outcomes? How the Protestant Work Ethic Influences the Cost–Benefit Heuristic in Goal Pursuit.
Journal of Marketing Research, 54(4),
pp. 636-649.
doi: 10.1509/jmr.15.0105
Visaria, S. ORCID: 0000-0001-7406-4929, Dehejia, R., Chao, M. M. & Mukhopadhyay, A. ORCID: 0000-0002-8737-0383 (2016).
Unintended consequences of rewards for student attendance: Results from a field experiment in Indian classrooms.
Economics of Education Review, 54,
pp. 173-184.
doi: 10.1016/j.econedurev.2016.08.001