Items where Author is "Patrick, V. M."
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Article
Wang, T., Mukhopadhyay, A. 
ORCID: 0000-0002-8737-0383 & Patrick, V. M. (2017).
Getting Consumers to Recycle NOW! When and Why Cuteness Appeals Influence Prosocial and Sustainable Behavior.
Journal of Public Policy & Marketing, 36(2),
pp. 269-283.
doi: 10.1509/jppm.16.089