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Items where Author is "Streicher, M. C."

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Article

Estes, Z. ORCID: 0000-0003-4350-3524 & Streicher, M. C. (2022). Getting a Handle on Sales: Shopping Carts Affect Purchasing by Activating Arm Muscles. Journal of Marketing, 86(6), pp. 135-154. doi: 10.1177/00222429211061367

Streicher, M. C., Estes, Z. ORCID: 0000-0003-4350-3524 & Büttner, O. B. (2021). Exploratory Shopping: Attention Affects In-store Exploration and Unplanned Purchasing. Journal of Consumer Research, 48(1), pp. 51-76. doi: 10.1093/jcr/ucaa054

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