Matos, C. (2012). Globalization and the mass media. In: Encyclopedia of Globalization. . Oxford: Wiley-Blackwell.
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The mass media are today seen as playing a key role in enhancing globalization, and facilitating cultural exchange and multiple flows of information and images between countries through international news broadcasts, television programming, new technologies, film, and music. If before the 1990s mainstream media systems in most countries of the world were relatively national in scope, since then most communications media have become increasingly global, extending their reach beyond the nation-state to conquer audiences worldwide. International flows of information have been assisted by the development of global capitalism, new technologies, and the increasing commercialization of global television, which has occurred as a consequence of the deregulation policies adopted by various countries in Europe and the United States in order to permit the proliferation of cable and satellite channels.
|Item Type:||Book Section|
|Additional Information:||This is the peer reviewed version of the following article: Matos, C. (2012). Globalization and the mass media. In: Encyclopedia of Globalization. . Oxford: Wiley-Blackwell. , which has been published in final form at DOI:10.1002/9780470670590.wbeog369. This article may be used for non-commercial purposes in accordance With Wiley Terms and Conditions for self-archiving.|
|Uncontrolled Keywords:||culture; internet and new media; political stability; popular culture|
|Subjects:||H Social Sciences > HM Sociology|
|Divisions:||School of Social Sciences > Department of Sociology|
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