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Establishing Digital Creativity Support in Non-Creative Work Environments

Maiden, N., Zachos, K., Lockerbie, J. , Hoddy, S. & Camargo, K. (2017). Establishing Digital Creativity Support in Non-Creative Work Environments. In: Proceedings of the 11th ACM Creativity and Cognition Conference. (pp. 222-231). New York, USA: ACM.


This paper reports the results of new research that sought the long-term uptake of digital support for human creativity to improve health-and-safety in 3 manufacturing plants over an 18-month period. The systematic risk detection and resolution processes of each plant were extended with digital support for employees to think creatively about resolutions to encountered health-and-safety risks. The different uses, successful and unsuccessful, revealed which digitized creativity techniques were effective, different enablers for and barriers to the uptake of the digital creativity support in complex work places, and the importance of aligning work practices and digital capabilities to support creative thinking.

Publication Type: Book Section
Additional Information: © ACM, 2016-2017. This is the author's version of the work. It is posted here by permission of ACM for your personal use. Not for redistribution. The definitive version will be published in Proceedings of the 11th ACM Creativity and Cognition Conference (
Publisher Keywords: health-and-safety; risk management; mobile
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Q Science > QA Mathematics > QA76 Computer software
Departments: Bayes Business School > Management
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