The Extended Transportation-Imagery Model: A meta-analysis of the antecedents and consequences of consumers’ narrative transportation
van Laer, T. (2015). The Extended Transportation-Imagery Model: A meta-analysis of the antecedents and consequences of consumers’ narrative transportation. Paper presented at the Research Seminar, 22 Jan. 2015, University of Sydney, Australia.
Abstract
Research seminar at University of Sydney
Publication Type: | Conference or Workshop Item (Lecture) |
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Additional Information: | This presentation was given at the following research seminars: - RMIT University, Melbourne, Australia - 29 Jan. 2015 - University of Surrey, Guildford, UK - 27 Jun. 2017 |
Departments: | Bayes Business School > Management |
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