City Research Online - Target Firm Advertising and Firm Value

Target Firm Advertising and Firm Value

Fich, E. M., Starks, L. & Tran, A. ORCID: 0000-0001-7090-8063 (2024). Target Firm Advertising and Firm Value. Management Science, doi: 10.1287/mnsc.2022.01534

Publication Type:	Article
Publisher Keywords:	Advertising; Mergers and acquisitions; Information transmission, Behavioral bias
Subjects:	H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HM Sociology
Departments:	Bayes Business School > Finance
SWORD Depositor:	Symplectic Administrator

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Creators:	Fich, E. M. Starks, L. Tran, A. ORCID: 0000-0001-7090-8063
Status:	In Press
Refereed:	Yes
Journal or Publication Title:	Management Science
Publisher:	Institute for Operations Research and the Management Sciences (INFORMS)
ISSN:	0025-1909
e-ISSN:	1526-5501
URI:	https://openaccess.city.ac.uk/id/eprint/31462
Date available in CRO:	05 Oct 2023 08:49
Date deposited:	4 October 2023
Dates:	Date Event 17 September 2023 Accepted 10 May 2024 Published Online