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The AI of the beholder: intra-professional sensemaking of an epistemic technology

Scarbrough, H. ORCID: 0000-0002-3820-8339, Chen, Y. & Patriotta, G. (2024). The AI of the beholder: intra-professional sensemaking of an epistemic technology. Journal of Management Studies, doi: 10.1111/joms.13065

Abstract

New technologies are equivocal, triggering sensemaking responses from the individuals who encounter them. As an ‘epistemic technology’ AI poses new challenges to the expertise and jurisdictions of professionals. Such challenges may be interpreted quite differently, however, depending on the specialized role identities which develop within the wider professional domain. We explore the sensemaking responses of these intra-professional groupings to the challenges posed by AI through an empirical study of professionals playing different roles (front-line, hybrid and field-level) in the field of radiology within NHS England. We found that these intra-professional groupings sought to make sense of AI through a triadic view focused on the interplay of professional, client and technology. This sensemaking, arising from different jurisdictional contexts, led individual professionals to perceive that their agency was diminished, complemented or enhanced as a result of the introduction of AI. Our findings contribute to the literature on professions and AI by showing how intra-professional differences affect sensemaking responses to AI as a jurisdictional contestant.

Publication Type: Article
Additional Information: This is the peer reviewed version of the following article: Scarbrough, H. , Chen, Y. & Patriotta, G. (2024). The AI of the beholder: intra-professional sensemaking of an epistemic technology. Journal of Management Studies, which is to be published in final form at https://onlinelibrary.wiley.com/journal/14676486. This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Use of Self-Archived Versions. This article may not be enhanced, enriched or otherwise transformed into a derivative work, without express permission from Wiley or by statutory rights under applicable legislation. Copyright notices must not be removed, obscured or modified. The article must be linked to Wiley’s version of record on Wiley Online Library and any embedding, framing or otherwise making available the article or pages thereof by third parties from platforms, services and websites other than Wiley Online Library must be prohibited.
Publisher Keywords: equivocality, sensemaking, profession, jurisdiction, future of work, AI technology
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Departments: Bayes Business School
Bayes Business School > Management
SWORD Depositor:
[thumbnail of SI FOW 054 Final.pdf] Text - Accepted Version
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