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Female Empowerment and Radical Empathy for the Sustainability of Creative Industries: The Case of K-Pop

Oh, I. ORCID: 0000-0002-1645-8767, Kim, K-J. & Rowley, C. ORCID: 0000-0002-2374-9626 (2023). Female Empowerment and Radical Empathy for the Sustainability of Creative Industries: The Case of K-Pop. Sustainability, 15(4), article number 3098. doi: 10.3390/su15043098

Abstract

Contrary to the critical understanding of the cultural and/or creative industry that unduly emphasizes demoralized commercial activities of profit-maximizing, accompanied by the concomitant destruction of individual self-realization, the 21st century perception of the industry highlights its potentials for both creativity and more importantly, sustainability. The global success of Korean pop music (K-pop) unlocks a new possibility for the creative industry in a postcolonial country, with a newly constructed value chain that strategically allows female empowerment through radical empathy, a concept that bridges social empathy among formerly oppressed groups with their new political opportunities of political struggles. Based on survey data and structural equation modeling, this paper empirically corroborates a theorized conceptual link between participation in the K-pop industry and the resulting radical empathy among female fans toward industrial sustainability.

Publication Type: Article
Additional Information: © 2023 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/).
Publisher Keywords: sustainability, female empowerment, radical empathy, K-pop, cultural industry, creative industry
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HM Sociology
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Departments: Bayes Business School
Bayes Business School > Management
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