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Items where Author is "Ambika, A."

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Article

El-Shamandi Ahmed, K. ORCID: 0000-0001-8308-3064, Ambika, A. & Belk, R. (2023). Augmented reality magic mirror in the service sector: experiential consumption and the self. Journal of Service Management, 34(1), pp. 56-77. doi: 10.1108/josm-12-2021-0484

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