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Sometimes, Less Innovation is Better

Aversa, P. & Berinato, S. (2017). Sometimes, Less Innovation is Better. Harvard Business Review, 2017(05/06),


City, University of London professor Paolo Aversa and his colleagues documented every innovation on more than 300 Formula 1 race cars over 30 years and then cross-referenced that data with information on F1 race results. They discovered that in certain situations, more innovation led to poorer performance. Their conclusion: sometimes, less innovation is better.

Publication Type: Article
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Departments: Bayes Business School > Management
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