![]() | Up a level |
Li, F. ORCID: 0000-0002-6589-6392, Shi, X. and Chumnumpan, P. (2020).
Platform Development: Emerging Insights from a Nascent Industry.
Journal of Management,
doi: 10.1177/0149206320929428
Shi, X., Li, F. ORCID: 0000-0002-6589-6392 and Chumnumpan, P. (2020).
The Use of Product Scarcity in Marketing.
European Journal of Marketing, 54(2),
pp. 380-418.
doi: 10.1108/EJM-04-2018-0285